Ferus Gin

For Ferus, we developed the brand identity, packaging and communication system, creating a distinctive visual and narrative language that feels instinctive and unconventional.

Ferus is a gin born from an attitude before a recipe. An invitation to follow your instincts, step away from familiar paths and experience every moment with greater intensity. Its world brings together nature, freedom and contemporary culture, translating the brand’s wild character into a bold, ironic and authentic language.

The project transforms this identity into a coherent and flexible system, designed to live across the bottle, digital content and product-led experiences. From packaging design to art direction, every element contributes to building a distinctive universe for a community unafraid to choose a different path.

Keep It Wild.